MarketPlayRight
MarketPlayRight for roofing

More roof inspections, without hiring a marketer.

MarketPlayRight finds homeowners looking for a roofing company, writes the ads, builds the page for a free roof inspection with photos and follows up until they book.

  • Fixes: storm-chaser competitors flood the market after every storm
  • Fixes: homeowners get 3-4 quotes and go quiet
  • Fixes: insurance claims stall the sale
You approve everythingHard capsNo contract
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Run your free market scan

One free lookup per email. Competitors, what they promise and charge, 3 ads you can run today and a landing page draft.

🔒 1 free per email⚡ Under a minute✋ Nothing gets posted

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Sample ads for roofing

Ads MarketPlayRight would write for you

Each tests a different angle: Free photo inspection, Insurance-claim help, Written warranty.

Your businessSponsored · Insurance-claim help
Your roofing business helps homeowners with a free roof inspection with photos. Fast replies, clear pricing, no runaround. Free storm-damage inspection this week.
Storm damage? We handle the insurance-claim photos.
yourbusiness.com
Storm damage? We handle the insurance-claim p…
Book now
Your businessSponsored · Written warranty
Tired of waiting on call-backs? Your roofing business answers fast and books you in minutes. Trusted by homeowners across your area.
A new roof with a written 10-year workmanship warranty.
yourbusiness.com
A new roof with a written 10-year workmanship…
Get a quote
Your businessSponsored · Free photo inspection
Roofing done right. Book online in 60 seconds and get a free roof inspection with photos.
Storm last night? Free roof check with photos.
yourbusiness.com
Storm last night? Free roof check with photos.
Claim the offer

The roofing playbook

OFFER THAT CONVERTS
A free roof inspection with photos. Promo: Free storm-damage inspection this week.
TYPICAL COST PER LEAD
$60–$150 (estimate; average job ~$9,500)
BEST CHANNELS
Google Search Ads · Google Business Profile · Nextdoor · Facebook Ads
KEYWORDS WE TARGET
roof repair near me, roof replacement cost, storm damage roof inspection, roofers

Follow-up that books the consult

  1. Instantly Email + text (SMS)

    Thanks first name! It's Your roofing business. Here's your link to pick a time for a free roof inspection with photos: booking link

  2. Day 2 Email

    Quick tip from Your roofing business: 3 things to ask any roofing company before you book, plus your promo: Free storm-damage inspection this week.

  3. Day 5 Email

    Still need help? Your offer expires Friday. Reply 'YES' and we'll hold a slot for you.

Free market scan

Your free market scan is one click away.

See what your competitors promise and charge, get 3 ads you can run today and a landing page that captures the lead.

Prefer a walkthrough? Book a demo · take the product tour · subscribe

1 free scan per email · under a minute

Running your free market scan…

  1. Matching your industry playbook
  2. Checking what competitors promise and charge
  3. Writing 3 ads (hook, body, CTA)
  4. Drafting your landing page
  5. Estimating cost per lead